The Rumors are T-R-U-E!

The myth became the legend this morning when Steve Jobs - Apple CEO unveiled the new Apple iPad. Names, features, costs and size rumors had been circulating for months but now we have real pictures, real features and real prices!

Mashable has done a great job at providing a comprehensive list of all the bells and whistles of the iPad. Jen might be in love, but her hot little hands might have to wait a bit longer – iPads aren’t available until April. Until then, I dare you not to want one by the end of the article. Read on >

I'm in love!

Mashable just posted some clever detective work about the illusive and yet-to-be-confirmed Apple tablet computer. As a creative professional, I've already had a decade-long love affair with the Mac.

Rumors of the Apple tablet have been circulating lately, but you won't believe the detective work done by Flurry to (semi) confirm its existence. I hope it's true, so I can buy one soon. Here's the story.

Special Thanks

We'd like to say thanks to Tim at Eclipse Media Solutions for building our new website. We love everything about it--the design, the simplicity, and the way it fits seamlessly into our branding. Eclipse Media Solutions is a Vivid City partner, and they do amazing work in website building, search engine optimization, and more. Thanks again!

Cherisse & Kelly's Save the Date Cards!

We're so excited to be working with our friends Cherisse & Kelly on their upcoming wedding! The first order of business was their save the date cards--they wanted something simple, classic, and not too flowery. I love the fonts that we chose, and I love that we were able to incorporate an image from their proposal. Congrats, you two!

Seattle Wedding Show

I just got back from the 2010 Seattle Wedding Show. I was a little hesitant about it, picturing swarms of crazy brides elbowing each other out of the way for cheap wedding dresses. But, since I am getting married this year, and I wanted to make some contacts for Vivid City, I decided I should go.

I was pleasantly surprised! I had a great time and got a lot of ideas for my wedding. Here are my top reasons to check out a wedding show when you are planning your big day:

1. Great vendors. We met vendors from all different areas: DJs, invitation designers, florists, tuxedo rentals, gift registries, caterers, and more.

2. Dresses. We saw a great fashion show, and were able to skim the racks of a lot of dresses. It was so great to see dresses on real people, in person, instead of just in wedding magazine ads.

3. Great deals. Many vendors give away great discounts at the show only. Make sure to pick up coupons and sign up for discounts wherever possible--weddings are expensive!

Don't get overwhelmed! Vivid City can help you navigate the confusing waters of wedding planning. Email us at info@vividcitymarketing.com

Web Trends for 2010

As the year winds down, not only do we review the past year, but also look to the upcoming promise of the New Year. 2009 brought us many online trends including tweeting and ‘unfriending’ but what will 2010 hold? Mashable is a Social Media blog I started reading about 6 months ago and have seen some great posts from their contributors. Their CEO, Pete Cashmore has some thoughts on what will be big 2010. Not only am I excited to see if his predictions come true, I am excited to try some of them out – especially the flexibility that cloud computing can hold. Check it out

Color!

I'm always interested in how advertising and marketing uses color to enhance, clarify, and create campaigns. In my past life as a photography buyer, I spent so much time doing photo research that I could pick out where most images in print campaigns I'd see around town came from. I am still on the email lists of quite a few stock photography houses, and I just recently received a case study from Aurora Photos about a campaign they did for a neighborhood bank in Maine. They did TV ads, print ads, brochures, and other collateral. I think the campaign has so much vibrancy and energy that they would have missed with a "quieter" color palate. The bank has even reported a direct return on investment. Check it out!